We're pretty sure brain scans would reveal pronounced activity in the frontal cortex, which would point to deep cognitive activity centered on getting a rig in front of a fish. This would surely be useful information for anyone mulling a Wild River salmon and steelhead rod. Featuring 38 unique, specialized lengths, actions and powers to cover any situation, Wild River rods are built on stunning blanks with a rich gold dust green metallic finish. You'll even find Downrigging and Kokanee categories in the mix. No brain scan is necessary to tell us what you're probably thinking about now.